Do You Watch Things Happen, or Make Them Happen?

February 26, 2014

I (Jim) was watching TV a few weeks ago and half-heartedly listening to what Intel Computers was promoting. The closing challenge of that commercial, however, hit me hard: “Are you going to watch things happen, or make things happen?”

My instant thought was, “This is one of the big premises of our model. I wish I had thought of that powerful statement first!”

Other evaluation models promote the false belief that after a period of time following a formal training event, all one has to do is apply a formula to determine to what degree the event worked. The problem with this idea is that little or nothing is done to maximize application to ensure that there is value to demonstrate. Not concerning yourself with on-the-job performance and subsequent results is actually one of the top ten training evaluation mistakes.

The New World Kirkpatrick Model strongly emphasizes Level 3. We encourage professionals to not only work hard to ask and answer the question, “Is the initiative working along the way?”, but to actually drive on-the-job application through required drivers. In other words, the only way to connect a mission-critical training initiative (Levels 1 and 2) to Level 4 results is through a strong Level 3 follow-up package. Here are some practical steps to support on-the-job implementation at Level 3. 

We encourage you to focus on identifying that package of required drivers, and then monitoring and adjusting to make sure they are operating at full power. We believe you must be the architects and orchestrators of drivers so that they can contribute to help make on-the-job application and results occur, not just use evaluation methods to watch and see if they do. Then, celebrate great results. If you’re ready to learn about the New World Kirkpatrick Model so that you can start making things happen, join us for a Kirkpatrick Four Levels® Evaluation Certification Program – Bronze Level.

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Additional Resources:

Kirkpatrick Four Levels® Evaluation Certification – Bronze Level

Implementing the Four Levels

Training Evaluation Mistake #2

Easy Level 3

Is Your Leadership Training on Track? – Part 4

Intel Computers commercial

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