Have you ever attended a dolphin show? If so, did you notice that each and every time a dolphin completes a trick, it receives praise? Whether it’s a hug, a tap on the nose or a treat, the trainer is always there to provide positive reinforcement.
How often does this happen for the rest of us?
With budgets remaining tight and the investment in training being questioned, training professionals cannot leave anything to chance.
Do you promote or “sell” both your product (the training) as well as your own skills and abilities (the trainer)?
Here is a brief story that explains the power of the combined package.
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